Green Travel Media was created to fill a gaping void discovered via a survey of over 2000 travel industry representatives.
Nearly 85% of the respondents said they planned to work with bloggers more in the future. But 91% expressed a need for a vetted source for working with high-quality professional bloggers. And more than half related bad experiences from working with bloggers in the past.
Green Travel Media was founded by Bret Love (a veteran journalist/editor with more than 20 years experience managing magazines) and his wife Mary Gabbett (a project manager with a decade of experience in corporate organizational psychology).
Together they built Green Global Travel, an award-winning ecotourism site consistently ranked among the Top 40 Travel Blogs in the world. In recent years Bret and Mary have emerged as thought leaders and popular speakers on blogging, branding and building blogger/brand partnerships, advising companies like International Expeditions and the Adventure Collection.
Now they’ve assembled a talented group of media professionals– journalists, travel bloggers, photographers, videographers, web designers, marketers and social media experts– with extensive experience in both the print and digital media realms.
Unlike copywriters at traditional agencies, our cherry-picked creative talents are true Travel Experts. Their specialized niches run the gamut from adventure travel and culinary travel to cultural travel, family travel and more. Most have journalism backgrounds and active freelance outlets in addition to their influential blogs. All of them have engaged followers, extensive knowledge of social media and SEO, and an ability to use storytelling to inspire readers.
This is not just content marketing, but mass-scale amplification designed to produce quantifiable results. Managing it all is an experienced, professional team of outside-the-box creative thinkers who craft customized campaigns that go far beyond the traditional press trip. Together, we can build a multi-platform marketing strategy that will help drive more traffic, providing more opportunities to convert visitors into subscribers, social media followers and loyal customers.